India

PUBG cuts publishing ties with Tencent Games in India a week after ban


PUBG Corporation said it is taking over the publishing rights in India, but did not comment on whether its relationship with Tencent changes in other markets.


The title, the most popular mobile game in the country to date, said it is “actively monitoring the situation around the recent bans” and is committed to “engaging with its passionate player base in India.”


India has not named China specifically in either of its ban orders — though its moves have been attributed to the geo-political tensions between the two nuclear-armed nations.


“We urge the Indian government to rectify the discriminatory practices violating WTO rules, and provide an open, fair and impartial business environment for all market players from various countries including China.


Prior to the ban, PUBG had about 40 million monthly active users in India and was by far the top app by revenue ahead of Netflix and Tinder in the country, according to one of the most popular mobile insight firms — data of which an industry executive shared with TechCrunch.


“PUBG Corporation fully understands and respects the measures taken by the government as the privacy and security of player data is a top priority for the company.






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